When Energy Central, the media hub for the power industry, wanted to rebrand themselves, we came up with the idea to share their corporate capabilities through the eyes of the audience they serve. To accomplish, we arranged for photo shoots across the country of key industry contributors who had given testimonials of Energy Central’s various products, conferences, and professional communities. The 16-page square piece resulted in a beautiful, cohesive presentation of the all-encompassing services Energy Central provides to its audience and sponsors.